We are FUN! We are SAFE! We fight those mean Cavities!

Looking for a safe and non-traumatizing way to treat your child's cavities?
We are a pediatric dentist office, located in Old Colony Square, Jersey City, NJ

We ARE FUN!

As you walk into our office, you will see a bright, well-lit welcoming area which is decorated and functions as a children's playroom.

Prizes, prizes, and more prizes

At Dear Tooth Fairy in Jersey City, we are all about positive re-enforcement. We believe that every step leading to completion of a treatment deserves a reward! We have stickers, gold tokens for the toy tower, and many other fun rewards for everyone!

Many children love to write their names on sticky leaves to decorate our "No Cavity Club" tree.

Every step is an adventure (for parents, too!)

We understand that parents/guardians may also experience some degree of anxiety, especially when your child is getting their first cleaning or filling done!

We invite parents/guardians into the treatment room, so you can watch and experience what goes on in the treatment room. We work together as a team (or if you choose to, you can always finish that cup of coffee in the reception). However, we do request that the parent in the room be a "silent observer" so the child can listen to Dr. Kim.

"Tell-Show-Do" is a behavioral management technique that is often employed by pediatric dentists to reduce patient anxiety and to make the visit fun. Please watch how Dr. Kim applies this technique like a magic!

We also have TVs on the ceiling, as part of a "distraction" technique, which is also a part of established behavioral management technique.

Safety/Hazardous Materials

Safety of your child is the TOP priority at our office. We follow strict rules and regulations to maintain our office clean and safe for our patients and staff. If you have questions, please do not hesitate to call us and come in for a tour!

We still adhere to strict COVID protocol in the office. Please ask us if you need to learn more. (Jan 2023)

advanced behavioral management Techniques

As a specialist in pediatric dentistry, Dr. Kim completed a two year program in pediatric dentistry where she learned about child psychology and how to safely apply these techniques in treating pediatric dental patients. Dr. Min Jin Kim is a board certified pediatric dentist.

Behavior guidance technique includes such techniques as pre-visit imagery, "Tell-Show-Do", distraction, positive re-enforcement, and many more.

For those patients that have extreme situational anxiety/fear, medical condition, and/or extensive decay and treatment needs, Dr. Kim works with a wonderful dental anesthesiologist and provide IN OFFICE IV SEDATION.

We also offer various minimally invasive dental treatment options (Hall crowns, SDF, LSTR, SMART). Learn more here.

few things for parents:

We are IN-network with many of PPO insurance plans. We do not accept Medicaid.
There are ample FREE parking right in front of our office. We are located in a shopping plaza, called "Old Colony Square" on Grand Street, Jersey City
We offer late afternoon hours and Saturday hours for those working parents.
We have our own membership plan, if you do not have dental insurance coverage.
We now have a general dentist to take care of YOUR dental needs. Please call or ask any staff in the office if you need more information.

SChedule Online